Get the 30-day newsletter strategy that generates content subscribers can't wait to open!

JOIN AUTHENTIC EMAIL MARKETING SCHOOL TODAY! 

THIS EXCLUSIVE OPPORTUNITY ENDS NEXT WEEK.


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What students are saying

"My bio attracts my target audience now, AND my newsletter welcome sequence conversions are up from 10% to 36%!


- Sarah Frazer, Author

"I finally nailed down my opt-in and welcome sequence after struggling for years!"-

- Brenda McDearmon, Author

"Reader responses after following Ruthie's email tips and showing up as my authentic self: 'Great email! Perfectly said!'...'Love reading your emails with real life issues! Whimsy and clever.'"

- Elise Daly Parker, Life Coach

"I really didn’t know what to do with email, so my newsletter seemed salesy and impersonal.  I am SO happy to make them more personalized and effective. Thanks for the gold!"

 -Suzanne Joffrion, Hair Therapist & Theorem Representative

DOES THIS SOUND FAMILIAR?

You know you should write consistent emails, but you don't know where to start!

Let's face it--there's nothing more frustrating than sitting down to write a newsletter, only to feel like you don't know what to say. And there's nothing more disheartening than only getting a few subscribers a month (if any)!

You know you should be emailing consistently. Maybe you've even invested in a course.

And yet, it's not quite working.

Crafting click-worthy headlines. Writing content. Choosing an email provider. Checking open rates!

Other people make it look easy. But for you, it's been anything but. You thought the hard part was going to be figuring out the tech, but as it turns out, that was only just the beginning. And now you feel like you must be missing something.

And you're not alone. Most email marketers are.

The truth is that having a solid content strategy is a game changer, one that will attract readers, invite responses, and even generate marketing response (sales, anyone?!).

The problem? Opt-in and landing page creation, along with the myriad of tasks involved often make growing an email ist more trouble than it's worth.

But what if there was a way to make sure you got it right?

HELLO, I'M RUTHIE GRAY

And I want to help you solve your newsletter strategy, once and for all.

Once upon a time, I was completely lost with email. I didn't know how to use Mail Chimp, attract readers, or get them to respond to my emails.

I didn't see the point in sending email when, frankly, I felt I had nothing to offer.

And where to start with Opt-ins?! What could I possibly create people would exchange for their precious inbox space?

Email marketing can be a nasty business, and as we all know, it can get a bad rep, especially with spammers and inauthenticity in your inbox on the daily.

But... what if you could make it work for your business?

CONSIDER WHAT'S POSSIBLE...

Imagine having a unique "stand out from the crowd" strategy that starts flooding potential clients to your inbox?

Here's what that would look like....

  • More user generated content
  • Increased (and steady) reader growth
  • Mindset marketing confidence
  • An email plan that runs practically on it's own
  • Marketing prompts at the ready
  • Consistent killer newsletters readers lap up and ask for more
RESERVE YOUR SPOT IN THE COURSE TODAY 

"Awesome email- love the story telling aspect!!"

 –Suzanne Joffrion, Hair Specialist

INTRODUCING AUTHENTIC NEWSLETTER MARKETING

The coaching community that will help you develop your email strategy in just 30 days.

Authentic Email Marketing School is a high level interactive course, designed to help you create your newsletter strategy, so that your ideal readers will not only sit up and take notice, but start coming back for more.

Authentic Newsletter Marketing School was created to help Christian authors, podcasters, bloggers, and business owners achieve a the email strategy most content marketers struggle with. For many years, I've attracted my ideal customer through email marketing, and now I'm ready to show you how!

If you are a content marketer who struggles with strategy on the platform, this is an opportunity that I promise you will not want to miss.

"This information is GOLD for me, Ruthie! Thank you!"

 –Newsletter Reader, Teresa Streit, Mary Kay Representative

THIS IS NOT LIKE ANY OTHER EMAIL COURSE OUT THERE.

MY HANDS ON FEEDBACK IS THE BASIS FOR THIS SUCCESSFULLY PROVEN METHOD.

You see, many women entrepreneurs waste so much precious time second-guessing either their newsletters or their marketing tactics. But with feedback from my community, plus my own expertise and success on the subject, that no longer has to be a struggle!

BONUS #1 $97.00

Creative Opt-ins Workshop

Implement my absolutely essential method for optimum email conversions - you'll get it as your bonus today!

Video workshop with simple examples from high converting opt-ins, 35 Opt-in ideas checklist, headline templates, and 25 Sure-fire ways to create a successful email challenge.

BONUS #2 $150.00

Marketing templates

Many marketers don't understand the importance of copywriting skills and conversion verbeage.

This sequence, taken from my exact sales copy, will teach you how.

*Bonus received upon week 4 training.

"I have been so stuck on what the heck to say in my newsletters. Now, I have a swipe file with prompts, a newsletter template, and am finding my way to my own voice (not someone else's who is funny or clever or deep)! I'm a more natural fit to my avatar!"


  –Elise Daly Parker, Life Coach and Podcaster

Find your voice and vision while gleaning from an amazingly supportive community.

"Not only did I discover my unique writer voice, but I now offer value in every email!"I put Ruthie's suggestions to work in my email and immediately received replies like, ‘Oh my gosh this was such a good email thank you for sharing this with me’, and, ‘I really needed to hear this right now thank you!’”

-Melinda Patrick, Podcaster

"Ruthie's CAFE method taught me how to introduce a problem my reader might have and pose a solution through storytelling in a way that's true to who I am but also speaks to the reader. I'm more confident in what I'm relating to the reader, in my own authentic voice."

-Amber Cullum, Podcaster

"Not only have I learned how to post content attracting my target followers, but I now have an email opt-in, welcome sequence, and a newsletter than feels authentic to me!"

 –Jane DeLong, Author & Speaker

HERE'S WHAT'S INCLUDED...

Get all the tools you need to create a solid newsletter strategy that starts attracting your ideal readers.

When you purchase Authentic Newsletter Marketing School, you will have access to all the tools you need to grow your newsletter platform. My proven CAFE process provides a step-by-step plan for how to develop a solid strategy, so you'll never wonder what your next email should be.

4 POWERHOUSE TRAININGS

Weekly live 15 minute trainings that will teach you everything you need to go from overwhelm to money-making potential.

IMMEDIATE ACCESS TO:

Creative Opt-ins workshop, tools, and challenge tips

PLUS, 4 WEEKS OF TRAININGS INCLUDING:

  • Honing your voice in a crowded market
  • Crafting newsletters that make them salivate for more
  • Creating a welcome sequence that sets clear expectations and delivers value
  • Open rates, deliverability, and putting the "fun" in fine print

Using the CAFE Method: Cue, Aim, Fire, and Edge!

PLUS, weekly newsletter feedback (red pen included - I promise to be kind)!


BONUS #1: CREATIVE OPT-INS IN MINUTES + 35 Opt-in ideas ($97.00)

"I don't have anything to give that someone would want to exchange for their precious email"

Actually, yes, you do. In fact, creative opt-ins are how you find and continue to attract your target readers. But you likely have areas of expertise you've taken for granted that others just don't have. Honing in on these will create success with newsletter sign ups. Included is a video of opt-in examples, from simple to more detailed, 35 Opt-in ideas checklist, and headline templates for naming your next opt-in (hint: sometimes a simple name change will do the trick)!


BONUS #2: NEWSLETTERS THAT CONVERT ($150.00, access upon week 4)

Learn simple techniques and copywriting prompts to generate sales to even the toughest audience.

Using my own proven sales formula, you'll "see (exactly) what I did there" to trigger the sales I so desperately needed.

You need a killer sales sequence, and this, my friend, is the answer!



YOUR GUARANTEE

We fully back and guarantee our product! It's THAT good. Because it's proven to work, we doubt you'll have an issue! However, if you go through the entire Authentic Email Marketing School, completing each lesson and fully entering into our community and don't see results, upon proof of all course completion, we will refund up to 15 days past the course closing.

"You hit the nail right smack dab in the middle of the head for me with this email!! God keeps telling me to keep going, keep showing up, keep doing the work. Thank you for sharing your wisdom with the world (And specifically little ole me!).You: encourage me, challenge me, inspire me, enable me (in a good way!), instruct me. Thank you!"

 –Jane DeLong, Author & Speaker

ONLY DAYS TO PURCHASE...

Don't miss this very special opportunity to join

Authentic Email Marketing School

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"You’re a terrific writer. I enjoy your newsletters and I don’t say that about everyones'!!."

 –Elise Parker, Life Coach & Mom Mentor, and copywriting editor

FREQUENTLY ASKED QUESTIONS....

Is Authentic Email Marketing Right For Me?

WHAT'S INCLUDED WITH THE 30-Day AUTHENTIC EMAIL MARKETING COURSE?

Starting February 14, you will receive one 15-20 minute live training per week. Each Monday, the community will gather for the lesson (although not required), and any questions will be answered either live or ongoing in the Facebook group.

Weekly Zooms are streamed through Facebook, downloadable materials, ongoing 9-5 support (except weekends or holidays), and weekly feedback.

This is a digital product.


WHAT WILL I LEARN?

In Authentic Email Marketing you'll learn to:

  • Craft a targeted opt-in to convert your audience
  • Create persuasive sales copy
  • Use the CAFE method to craft killer conversions
  • Hone the art of story telling
  • Create and implement a welcome series
  • Speak to your desired niche in a way they can't help but return for more!

IS THIS A REAL COURSE?*

This is a digital course, compiled by Ruthie Gray, based on years of testing and thousands of email responses. Time and time again, this has been proven to work...for those willing to DO the work!

Please keep in mind that all materials are delivered digitally in Teachable via video and PDF format


WHAT DAYS/TIME ARE THE TRAININGS?

Every Monday at noon, est, the lesson will be streamed inside the Facebook group. Although members are encouraged to join, if unable to do so, the recordings will remain in the group and also be placed in your Teachable course for later access.

There will also be group hotseats every alternate Wednesday morning at 8:00 am, est, and Thursday at noon for feedback on any course work. These will also be saved in the Facebook group, as well as your Teachable course.


CAN I GET A PHYSICAL COPY?

At this time our Authentic Email Marketing School is only available in digital format. You can print the PDF sections and have them bound or kept in a 3-ring binder if you like.


HOW SOON AFTER PURCHASING WILL I RECEIVE MY PRODUCT?

The workshop bonus will be delivered digitally, via the email address you provide at checkout and should arrive within 5-10 minutes of your purchase. (Please email me at ruthiegray123@gmail.com if you have any problems receiving your materials.) The remaining 30-Day lessons will drop each week, starting February 14, and ending March 15.

HOW DO I KNOW WHETHER THE AUTHENTIC INTENSIVE IS RIGHT FOR ME?

If you know your target market, are already building your list with a working knowledge of email basics, can grasp software technical skills on your own (or can preferably learn with ease), are willing to carve out time to grow your newsletter and/or market your product, have been stuck in your head, need input, and are ready to work and build community, then this is the place for you.

NOTE: This is not a technical course and no particular email provider not inner workings software are covered.


WHAT IF I CAN'T MAKE IT TO ALL THE TRAININGS?

All calls will be taped for easy access and review at your convenience, and any questions will be answered either live or in the Facebook group. The trainings are yours to keep for life, and you will have access to the archived Facebook group after the training is over.


HOW DOES THE COMMUNITY ASPECT WORK?

Most marketers have no idea the power of community and how to leverage this for business. Inside the Authentic Email Marketing course, I'm constantly driving home my Community Marketing Framework, from Zoom gatherings to feedback. Learning together creates the energy to stimulate creativity and propel forward motion!


WHAT'S THE INVESTMENT?

Because of the proven framework of this community, weekly Zoom calls, course creation, and 9-5 access to myself and my assistant, Hayley, this 30-Day Course (although worth over $600.00), is only $397.00 for through Wednesday night, February 9, 2021. Although 30 days seems long, it's relatively a short amount of time to learn the material, and the support system coupled with immediate feedback drastically cuts mental fatigue and getting in your own head!


WHAT IS YOUR RETURN POLICY?

Please do not purchase if you cannot commit to the time frame given. If, upon completion of the 30-Day Authentic Email Marketing School you are not completely satisfied, upon proof of attendance to all trainings and assignment participation, and upon further review, you may be qualified to receive 14 day money-back guarantee.

DON'T WAIT! EARLY ACCESS TO THE AUTHENTIC EMAIL MARKETING SCHOOL CLOSES IN...


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"Great story, Ruthie, I see what you did in this email.  You wrote a fantastic story to sell a writing conference....smart! "

 –Dawn Klinge, Author and Blogger